Estée Lauder Double Wear Maximum Cover Camouflage Makeup for Face and Body SPF 15 Creamy Tan
The closest shades to this one in 8 other brands, ordered by how different they actually look rather than by how similar the names are.
- medium
- warm
- #B7956F
Closest matches in other brands
One shade per brand, the nearest one they make. ΔE is the perceptual distance between the two swatches: smaller is closer, and anything under about 2 is hard to tell apart side by side.
| Brand | Shade | Undertone | Depth | How close |
|---|---|---|---|---|
| It Cosmetics | Tan | warm | medium | close |
| Dior | Warm Olive | olive | medium | close |
| Maybelline | Golden Caramel | warm | medium | close |
| Huda Beauty | Latte | neutral | medium | close |
| Too Faced | Natural Beige | neutral | medium | close |
| Clinique | Fresh Sand | neutral | medium | near |
| MAC | NW43 | cool | medium | near |
| Armani Beauty | 7.8 | olive | medium | near |
If Creamy Tan is not quite right
The nearest shades in the same product. Foundation that is very slightly too dark usually settles as the day goes on; too light does not, and reads grey in photographs.
- Medium/Deep
How to confirm the match
A table gets you to a shortlist and no further. Everything below is what actually decides it, and none of it can be done from a screen.
- Swatch on your jaw, not your hand or your wrist. The colour of the back of your hand is rarely the colour of your face.
- Check it in daylight, near a window. Shop lighting is designed to sell foundation and is the reason so much of it goes home wrong.
- Wait ten minutes before deciding. Most foundations oxidise slightly and settle a shade warmer than they look going on, which is why the perfect match at the counter is orange by lunchtime.
- Trust the undertone over the depth. A shade one step too light or dark still works; the wrong undertone never does.
Not sure this shade is right for you at all?
This page assumes Creamy Tan already works on you and answers what it is called in another brand. If the real question is whether the depth or the undertone suits you, a table cannot answer that. You need to see it against your own face.
Questions
What is the closest shade to Estée Lauder Double Wear Maximum Cover Camouflage Makeup for Face and Body SPF 15 Creamy Tan?
By perceptual colour distance, It Cosmetics Tan in CC+ Cream Oil-Free Matte with SPF 40, ΔE 2.1, which reads as close. The full ranking is in the table above, one shade per brand.
How accurate is this?
It is a shortlist, not a measurement. The swatch colours come from product photographs on retailer websites, taken under that site's lighting, good enough to rank candidates reliably, not good enough to promise a match. Nothing replaces swatching on your own jaw in daylight.
What does ΔE mean?
The perceptual distance between two colours, using the CIEDE2000 standard. It is built so that equal numbers mean equally visible differences, which plain RGB distance does not. Under 2 is hard to see side by side; over 7 is a visibly different shade.
Is the shade list current?
The list was collected in January 2021 from Sephora and Ulta. Brands reformulate and discontinue shades, so treat a name as a starting point and check it is still made before ordering. We do not show prices or stock for the same reason.
Does this cost anything?
No. This page is free and needs no account. Uptone's paid plans are for generating previews on your own photo, which is a different thing from this table.